PriceGrabber Deal of The Day

    OK, so this is not exactly breaking news, but it’s definitely worth checking on if you use PriceGrabber to list items.

A couple of weeks ago, PriceGrabber announced they will be launching a Deal of Day of the promotion. The idea is not new, which is highlighting one deal per day (similar to Woot.com).

What is unique, is that PriceGrabber is not charging CPC rates, but is only offering this on a CPA or commission basis. The terms are quite good as well. A retailer need only supply an item for less than the normal advertised price. PriceGrabber posts that item prominently on their site for a single day. When someone purchases the item, the processing goes through PriceGrabber’s Storefront system.

The bottom line: Merchant only gets charged 6.75% commission, plus a small transaction fee of less than $2. The product and merchant are prominently highlighted which also aids in branding. No insertion or set up fees, just tell PriceGrabber what day you want and what product you are advertising.

For those planning on Q4, you’re a little late. Pretty much all of October, November, and December are already taken. However, if you have a seasonal peak outside of those months, this is a great opportunity to highlight products.

August 9th, 2008