Shopping.com Cart Program and eBay Express

Here’s a nice little gem.

Want to get on eBay but don’t want to deal with bids, starting prices, auction durations, and the other 9 yards of complications?

Then try the Shopping.com Cart Program.

The Shopping Cart Program allows merchants to sell items using a marketplace format similar to Amazon or Shop.com. The merchant can list the items and only pay a commission on an actual sale, instead of inbound leads via click through links. Using this program, Shopping.com will not only list items on their site, but also list items under the eBay Express platform, which allows fixed priced items to be listed on eBay.

For many merchants who are hesitant about the cost per click (CPC) model, this can be a good way to find a cost per acquisition (CPA) solution instead. This is also a great way to achieve double exposure and take advantage of the eBay-Shopping.com relationship.

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