Microsoft Purchases Jellyfish
An interesting thing occurred today as Microsoft purchased Jellyfish. For industry observers, this is a surprise because Jellyfish supports a very different type of purchasing platform than other engines and marketplaces.
Microsoft simply stated the investment was worthwhile because of the technologies developed by the Jellyfish team. It should be interesting to see how Microsoft integrates the Jellyfish features with their current stable of MSN Shopping and MSN Live Product Submit.
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